When Great Little Ideas go wrong

It appeared, for literally a couple of seconds, every few ads on Saturday prime time and it got my attention. No noise, just a simple picture with a web link. Plus a cheeky wink from the star. I couldn't resist.

I thought, hmm I'm intrigued, lets Google it.

Oh no...

I've never seen it before, but to be down at prime time on a Saturday night isn't good.

Apparently it looks like this.