Taking advantage popular websites to showcase your business is always a good way to:
- make it stand out
- make it easier for users navigate to the things they're looking for
- make it easier to update
First, there was
Modernista, who took this approach to the extreme. By overlaying a simple (moveable) navigation and then feeding in pages from Flickr, Wikipedia, Youtube and LinkedIn they made social sites their full website.
Unfortunately they've swayed away from this in their new website, opting for a realtime feed like
C+PB's feed crazy site.
Next there was
Grey Stockholm. They decided to move their whole site to Facebook. By utilising the features that a Facebook Fan Page has to offer, they've created a sweet little site that is so easy to update.
The tabs contain everything you need. Here you can see their clients.
And here you can view their work. Just a simple piece of coding can mean you can update these pages so quickly.
And, my favourite page for usability is the contact page. So simple yet perfectly in tune with the nature of Facebook.
But, if you thought that was nice, you should check out
Boone Oakley's site. Built completely inside YouTube, it appeared when YouTube started playing around with embed links inside their videos. By clicking on different areas of the video, you can navigate around.
And now, there's a new kid on the block. Namely
Kamchtka, an Argentinean agency who have built their site all in Twitter. A brave way to do things, but with the new Twitter layout, I guess this now makes a lot more sense. No longer do you have to navigate away from the site to see content. And it makes it accessible to nearly all people.
This video shows how it works.
And here's a few screen grabs of how it looks.
So, where can you take the next clever interactive site? Your guess is as good as mine.
